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Who plans the Azalea Festival Patrons’ Party and how much of the festival budget goes for that?

Cassie Foss
StarNews

Renee Jones and Robert Moffett at the 2013 Azalea Festival Patrons’ Party at the Wilmington Convention Center. StarNews photo by Alan Cradick.

Q. Who is the designer for the Azalea Festival Patrons’ Party and can you post pictures? How much of the festival budget goes for that exclusive party? Are tickets sold or are they given away?

A. The N.C. Azalea Festival Patrons’ Party Committee, under the direction of the festival’s board of directors, plans and executes the event, which is typically held on Saturday night during the five-day festival, according to Sandy Collette, a festival spokeswoman.

For the past two years, the group has tapped local business A Scenic Design to help decorate and choose a theme for the party. The theme is agreed upon by the committee and board; planning begins in the summer in the year prior to the festival, Collette said in an email. This year’s theme was “A Royal Masquerade.”

“It takes the cooperation and hard work of our committee, decorators, marketing team and venue staff to pull everything together,” she said.

Funds raised by the Azalea Festival are disbursed among 30 or so events, ensuring that the festival holds a wide variety of activities for people to enjoy. Sponsorship and ticket revenues are used to support the street fair, parade, concerts, boxing competition, circus and other events associated with the festival.

Tickets to the Patrons Party are included in the festival’s sponsorship packages, which range from $1,000 to $35,000. Sponsors receive a specific amount of tickets to each event, dependent on which level of sponsorship they choose, Collette said. Extra tickets to the party are cannot be purchased independently, she said.

RELATED LINKS:

What is the Azalea Festival Garden Party?

Does the Azalea Festival do all it can to be inclusive?

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